brief and interesting analysis strategic plan relaunch of Alitalia ( by ilfoglio.it )
"I love Italy, fly Alitalia" slogan seems borne by the directors of Barnes & Noble in the late 90's to counter (at the time) nascent Amazon ; conceptually could replace the famous "How many things in the world can do, build, invent, but he finds a minute for you. For you and friends: Tassoni," but we are not talking about a firm that is still the Tennis Club Ambrosiano faithfully consumed by visitors.
There are too many vessels that go into fragments to be fixed when they break, Alitalia is one of them. To put it
Battisti "How can a rock stem the sea?" In the words of Franco
Order must "throw away the key" time ago now.
This alleged "act of love" in relation to Alitalia that is improperly named "revival" is actually more akin to necrophilia, or zealous' treatment.
FT
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